New Beauty Brand On The Block: L'Bel

There's Avon, Mary Kay and now L'Bel! I was recently introduced to this brand at a beauty breakfast last week and, after extensive testing of the products, was presently surprised to learn that this is actually good stuff.

After getting over my initial excitement of the fact that there was actual breakfast there (side note: I can't tell you the countless number of these things that I attend where breakfast only consists of a piece of fruit and coffee and I leave starving!) we (i.e. us beauty editors and bloggers) were given the entire background of the brand. I'll spare you the extremely long winded presentation we received (it's a good thing there was lots of coffee!) but I will tell you that the brand is French (hence the exotic name).

It just hit the U.S. and is sold through independent advisors (just like how you'd purchase products from Avon and Mary Kay). After flipping through the catalog provided in the goody bags we received at the end of the event, I noticed that there are products in the cosmetic, bath, body and fragrance arenas as well as goodies for men. So far I'm loving the Intensive Moisturizing Hand Cream, Hydra Calme Moisturizing Body Milk Lotion and Megacils XP False Lash Effect mascara. This stuff is super affordable (the mascara is only $15!) so you won't have to worry about breaking the bank in order to get your hands on some truly luxurious products. For more information on how to purchase, simply click here to visit their website. Happy shopping!

xo

Ferocia

Fashion Brand Burberry Launches Cosmetics Line

Now you can have the compact to match your Burberry trench coat, Glamazons!

Burberry will launch Burberry Beauty in July. According to wwd.com, the 96-unit makeup line will include sheer foundation, blush, pressed powder, bronzer, liquid foundation, eye shadow, eyeliner, lip gloss, lipstick, lip definer and mascara.

Here's what Christopher Bailey, chief creative office for Burberry, had to say about the new cosmetics (which were in fact inspired by the classic Burberry trench):

"I liked the idea of taking the trench coat and the weather as the two things that influence and define the colors. You've got the naturals from the trench coats and from the weather you've got these beautiful stormy grays and stormy blues. Then, when the sun comes out, you've got this glow and you've got lighter tones, as well."

Prices will range from $24 to $60 for items in the collection and will be sold at Nordstrom in the U.S.

What do you think, Glamazons? Does it look like anything that you'd purchase?

xo

Ferocia

*image by Ben Wright for wwd.com