Lady Gaga - Born This Way (Bollywood Remix) BornThisWayGG
Leaving No Desi behind, Lady Gaga will also release an urban-Desi version of the No 1 selling track, targeting the UK South Asian (Desi) market. Created and produced by Culture Shock, this version of "Born This Way" fuses Bhangra with elements of Dubstep and features both Lomaticc and Sunny Brown's vocals. Last year Culture Shock produced urban-Desi remixes for Rihanna, Sean Paul, Jay Sean and Alesha Dixon. "The debut of these remixed tracks is step one," says Anjula Acharia-Bath CEO of Desi Hits, who is working closely with Gaga's camp on a strategy for the South Asian market. "Gaga has truly fallen in love with India, so we're helping her pursue this audience to authentically connect with both the huge Diaspora and South Asia itself."
Born This Way is the forthcoming second studio album by American recording artist Lady Gaga scheduled for release on May 23, 2011 by Interscope Records. Preceding its release, the album's eponymous lead single "Born This Way" debuted on February 11, 2011, and its second single "Judas" was released to radio and digital outlets on April 15, 2011, ahead of its previously announced April 19 debut. The album's title was revealed as Gaga accepted the 2010 MTV Video Music Award for Video of the Year, while the release date was confirmed on her official Twitter page at the stroke of midnight on New Year's Day 2011.
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