Tuesday, September 22, 2009

NEW! Serena Williams Launches Collection for HSN: A Match Made in Fashion Heaven



Coming off the heels of the U.S. Open, Serena Williams, is setting her sights on a new challenge: the fashion industry. Just this past weekend, the tennis champion launched the Serena Williams Signature Statement, an exciting, new collection of fashion, accessories and jewelry on HSN.com. The response? 25,000 pieces of the designs sold out in only three hours!

The popular collection, which ranges from $17-$100, has proven to be a wild success, but Williams is no stranger to victories: "I love to make a statement both on and off the court. Passion, drive and hard work have taken me down this and many other creative paths throughout my life," she said. "As with tennis it takes a lot of discipline and precision to make beautiful things come to life. This is a dream come true for me to share truly gorgeous things that I love with the world on HSN."

Check out some highlights of her gorgeous collection below and order your favorites on HSN.com (Move fast - they're selling like crazy):















Kisses,

Coutura




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